True-To-Life, Watchmen AR Contest Will Take Your Creator Rights

The release of Watchmen saw two big events: comic book creators took the wrong message that darker is better and DC Comics screwed over Alan Moore and Dave Gibbons. There was a clause in their contract that ownership would return to the creators if the characters were not used for a year. The series was a hit and the rights never reverted.

With HBO’s Watchmen TV series on the horizon, the network “is inviting the creators, designers, and artists of the talented Spark AR community to create a custom mask effect inspired by the new show Watchmen.”

Three Grand Prize winners will receive a check for $10,000. They may also have their work featured on the official @Watchmen Instagram page and potentially promoted by Facebook and among the Spark AR community.

The five steps to enter this contest are as follows:

  1. Create an original AR Mask effect using Spark AR Studio based on the theme and details conveyed in the Watchmen Toolkit
  2. Export and submit your effect for publishing to Instagram
  3. Record a video (00:05 – 00:20 in length) demonstrating your effect
  4. Publicly post your video on Instagram in-feed
    • Include 4 tags in the caption so we can find it:
      • @Watchmen
      • @SparkARCreators
      • #SparkAR
      • #WatchmenMaskOffContest
  5. Complete the Submission Form with the required information, including a link to your effect by 11:59:59 PM ET on October 6, 2019

And just like Moore and Gibbons with DC, all content you create for this contest now belongs to HBO.

Entrant, upon submission of his or her Submission to the Contest, irrevocably grants to the Promotion Entities, and each of their licensees, successors and assigns, the non-exclusive, perpetual, royalty-free, no-cost license and right to use and otherwise exploit the Submissions, in whole or in part, alone or with other material, for commercial purposes, including, without limitation, for advertising, publicity, marketing, and other communications, worldwide, in perpetuity, without additional compensation, notification or permission, unless prohibited by law.

But hey, you can always work for free in hopes of winning $10,000. For full contest rules, click here.

Developed by Damon Lindelof, HBO’s Watchmen stars Jeremy Irons, Regina King, Don Johnson, Tim Blake Nelson, Louis Gossett Jr., Yahya Abdul-Mateen II, Tom Mison, James Wolk, Adelaide Clemens, Andrew Howard, Frances Fisher, Jacob Ming-Trent, Sara Vickers, Dylan Schombing, Lily Rose Smith, and Adelynn Spoon. It is set to release October 20.

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